Life Is Precious!

Be Insured

Religare Health Insurance

The client wanted to showcase the ease with which a consumer can buy Religare health insurance and the benefits derived. The ease here is denoted by the header of the creative and the benefits are mentioned just below. The image used in the creative was used to showcase a child who suffered from an injury and is happy because religare paved the way for a hassle free treatment.

3.9 seconds
The industry benchmark for CTR% is 0.22%, whereas the campaign delivered 0.37% with more of new visitors which were more than 85%

Google Adwords & Network were used to drive visits to the Religare Health Insurance website, which in turn gave good conversions.

To increase views for the Video through YouTube Channel

Bring users through Pull Marketing

Google was used for this activity with custom targeting, which ensured less spillage and maximized the views.

Most viewed video in the company's YouTube channel. Even crossed the highest viewed video in the parent group video channel.

Help Age India
Help Age India
Help Age India
Help Age India